Ministerstwo Korepetycji
Brand identity, Social Media
2024

Created in collaboration with Toucan Agency
The Goal
This project involved developing a Key Visual for client Ministerstwo Korepetycji, a private tutoring school that serves elementary, middle, and high school students. The client's request was to create a modern design for their social media platforms that also conveys a strong sense of the school environment. Additionally, the client emphasized the importance of reflecting the professionalism of their services to build trust with their audience.

Proposed solution
The main challenge was to craft a design that not only conveyed a modern aesthetic and educational atmosphere but also clearly communicated the school's services, including their tutoring programs and the recruitment of qualified teachers.
Understanding
the Client's Vision
I collaborated with the client to grasp their needs and brand identity. They wanted a design that was both modern and reflective of the academic environment, with clear emphasis on their tutoring services and quality instruction.
Concept Development
I created design concepts that merged contemporary aesthetics with educational visuals. The chosen concept used clean lines, warm colors, and educational icons and patterns to highlight the school's offerings and create a trustworthy impression.
Design Execution
The final design featured a consistent look across social media platforms, integrating modern elements with educational themes. Strategic use of text and imagery clearly showcased the school's tutoring programs and commitment to hiring qualified teachers.
Feedback and Refinement
I refined the design based on client feedback to ensure it met their expectations and effectively communicated their services and professional image.




















